Federal Executive Council Approves National Tourism Brand Framework to Drive Nigeria’s New Economic Future
The Federal Executive Council has approved a comprehensive national tourism strategy establishing regional brands under a unified "Naija Season" framework. This development represents a major step toward building a stronger, more inclusive tourism economy for Nigeria. The Honourable Minister of Art, Culture, Tourism and Creative Economy, Barrister Hannatu Musa Musawa, presented the initiative as part of the Ministry's commitment to unlocking the country's cultural and tourism assets in ways that create jobs, attract investment and widen economic opportunities for communities across the nation. This approval reflects the vision of President Bola Ahmed Tinubu's Renewed Hope Agenda, which seeks to expand…
